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ABOUT THE RIVAL

what is the rival?

There is no clean-cut definition of a University of Hartford student.

Our campus is made up of eclectic individuals whose interests and passions vary just as much as New England's weather does. We at The Rival UHart felt that there was no adequate news source for our unique student body and our media outlets didn’t inspire students or entice them.

A change needed to happen, so we initiated it. As a result, a group of us came together to find exactly what our student body needed: a creative, amusing, distinct publication filled with the voices of our own peers and only our own peers.

Our group of writers, editors and strategists will challenge your views on the constructs our society seems to be built on. We encourage you to get involved with what you’re reading, send us feedback, tell us your ideas and stories, and most of all: we strive for you all to enjoy our content.

We want change. We want to hear your voices. This publication was established for YOU. We want to know what you think should be changed. We want to see a UHart that’s connected and conversational.

We hope you do, too.

our mission

In the past decade, student news has been reduced to listicles, resume-builders, and click-bait.

Most for-profit campus news publications aim for clicks and create teams of disconnected writers and editors, many of which are post-grads working from an office building in New York City. And, while traditional publications have sound content, the entire operation is stuck in the past.

We want to change that.

The Rival Solution

We work by the mantra:

“Community, then Content.”

All operational, logistic, and creative decisions are made by the students at each campus. They create their own teams, design their own marketing campaigns, and build their own identity on campus.

This means that students are free to pursue and write about their passions and interests without interference from any institution.

How does it work?

While each school is united under The Rival’s name, they all have very different identities.

We provide a state-of-the-art mobile and desktop site customized to the school’s personality, a custom-build content management system that we’ve dubbed “The Newsroom,” extensive training and on-boarding information, and funds for marketing, food, events, and merchandise.

Our story

In March of 2014, we started The Rival at GW with a staff of 10, which quickly grew to 50. In a year, we racked up nearly half a million page views and placed 4th in the largest collegiate business plan competition in the nation.

After doing plenty of research, we realized that the problems we aimed to solve at GW were pervasive across hundreds of college campuses. In Summer of 2015, we began on-boarding new schools, and by November we launched nationwide.


Want To Start The Rival At Your Campus?

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